Social commercePreview
Best Buy to open TikTok Shop store in late October with 10,000 products
Best Buy will launch on TikTok Shop in late October with nearly 10,000 products, in-app checkout and in-store returns, backed by its creator program and Best Buy Ads. Electronics sellers on TikTok Shop face a major new competitor for holiday traffic.
Best Buy announced on September 22, 2026 that it will launch on TikTok Shop in late October with nearly 10,000 products from brands including Oura, Bose, Dyson and Microsoft. Customers will be able to buy without leaving the TikTok app, with orders fulfilled by Best Buy.
What changed
Best Buy's storefront will reach shoppers through several entry points inside TikTok: