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Course outline

Profit foundations

COGS: know every cent in your product cost

Your product cost is more than the factory price. The cents you forget in packaging, freight, fees and returns are the ones that turn a profitable order into a quiet loss.

Founders price against the factory quote, then wonder where the margin went. A true per-unit COGS stack adds packaging, inbound freight per unit, payment fees and a returns allowance. It usually lands 20 to 40% above the quote. AI builds the stack from your real invoices, so you price against what a unit really costs.

Your cost of goods sold is not just what the factory charges. The cents you forget are the cents that turn a "profitable" order into a quiet loss.

AI can build the full per-unit cost stack from your real invoices. You supply every figure: it must never invent a supplier price, a fee, or a freight number.

What you'll learn

  • Start with the true unit cost, not the quoted price
  • Add every physical thing that ships with the product
  • Allocate inbound freight and fees per unit
  • Total it and find where the cents hide