Landed cost: freight, duties & the costs everyone forgets

The price you pay a supplier is not what it costs to get a unit onto your shelf. Landed cost adds freight, duty, brokerage and insurance, and it is the number importers forget until it eats their margin.

Import a container against the supplier invoice and your real cost per unit is 15 to 30% higher once freight, duty, brokerage and a currency buffer land. Duty rates in particular change by product and destination country and must be verified, never assumed. AI computes landed cost per unit from your shipment and checks current duty rates when it can browse.

The supplier's price is what it costs to make a unit, not what it costs to get it onto your shelf. That gap is where importers quietly lose margin.

AI can compute landed cost per unit and even look up current duty rates. But you supply the shipment facts.

It must verify the duty rate, not assume it, because rates change by product and country.

What you'll learn

Start from the true supplier cost per unit
Allocate freight across the shipment
Find the real duty rate, do not assume it
Add brokerage, clearance and insurance per unit
Add a currency buffer, then total