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Walmart cuts Walmart+ badge qualification window from 30 to 14 days

Walmart Marketplace sellers can now qualify for the Walmart+ badge on 14 days of performance instead of 30, with on-time delivery above 90% and cancellations below 2.5%. The change also means the badge reacts faster to bad weeks.

Walmart Marketplace cut the qualification window for its Walmart+ badge from 30 days to 14 days, effective September 9. Sellers can now earn the badge by meeting Seller Performance Standards and keeping an on-time delivery rate above 90% and a cancellation rate below 2.5% over a 14-day lookback.

What changed