Foundations

Dropshipping vs. private label vs. reselling

Dropshipping, private label, and reselling are three different bets on capital, margin, and defensibility. Score all three against your own situation before you pick.

Most beginners pick a model by which one looks easiest, then discover the trade they made too late. Dropshipping wins on near-zero capital and a fast first sale but gives up margin and defensibility; private label costs the most and launches slowest but builds a brand you own; reselling sits in the middle. The move is to score all three against your own cash, edge, and goal, then commit to the one your situation can actually sustain. AI builds the comparison from your inputs; you supply the honest self-assessment.