Paid Ads
Product feeds & catalogs
AI rewrites weak feed titles and flags disapproval risks from your pasted data; Google Merchant Center and the platform apps are where the fixed feed actually goes live.
Your feed is not backend plumbing, it is what actually shows in Shopping, Performance Max, Advantage+, and dynamic retargeting. Weak titles, missing GTINs, or a stale catalog quietly cap reach and inflate CPCs long before bidding or creative get a chance to fix it.
For Shopping, Performance Max, Advantage+, and dynamic retargeting, the feed is the ad: title, image, price, and attributes are pulled straight from your data and matched to a shopper. AI can rewrite weak titles and flag disapproval risks from your pasted feed; Google Merchant Center and the platform apps are where the fixed feed actually goes live.
What you'll learn
- Sync Shopify to Google Merchant Center and the Meta catalog
- Fix the top disapprovals first
- Optimize feed titles: front-load Brand + Product + Attribute in the first 70 characters
- Refresh price, availability, and inventory at least daily
- Use supplemental feeds and custom labels