Recruiting affiliates worth having

Most strong affiliates are recruited, not discovered. Build a target list of content sites and creators with real engaged audiences, run a short outreach sequence, and vet before you approve.

A program is only as good as who's in it. Most of the work of building a strong affiliate roster is active recruiting, not waiting for signups.

Most affiliate signups don't come from someone stumbling onto your program page; the strong ones show up because a merchant asked them directly. AI can build the target list and draft personalized outreach; you still open each candidate's site to judge whether the audience is real and relevant.

In this lesson

Fastest path: one prompt, end to end
Or do it in 5 steps
Worked example: a 3-tier target shortlist

What you'll learn

Build the target list
Apply the 10k-view rule to any social proof
Vet before you approve
Research the competing rate
Make the pitch land