The recommended tools for organic social in 2026

The social stack splits by job: scheduling, video editing, analytics, and DM automation. Pick one per job sized to your team, and skip the rest.

Social tools multiply fast, but you need one per job: scheduling/publishing, video editing, analytics, and (optionally) DM automation. Buying more creates overlap you don't use. Choose by team size and budget. AI browses current pricing into a comparison; you confirm the live free tiers and prices before committing.